Is It Worth Launching PPC Ads for My First Amazon FBA Product? [Ask AsteroidX Episode #002]

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Amazon PPC questions pulled from Quora this week:

– What makes Amazon sponsored ads more effective than Google Ads?
– Shall we use phrase match, exact match & broad match keywords in one ad group for Amazon sponsored product ads? Does they compete with each other?
– Is Amazon going to completely replace organic item recommendations with sponsored products?
– Is it worth launching PPC ads for my first Amazon FBA product?
– How do I get Amazon PPC cost (cost per click, CPC) to $0.02?

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