Amazon Dynamic Bidding, Using Long-Tail Keywords, Bid Adjustments | Ultimate Amz PPC Tips – Part 1



Advanced Amazon Pay Per Click Strategies | Ultimate tips to optimize your Amazon PPC for 2019 – Part 1

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Tip 1: Start at the Bottom & Work Your Way Up with Keywords For Amazon PPC
– First Round: Long-tail Keywords
– Second Round: Semi-generic Keywords
– Final Round: Generic, most-searched Queries

Tip 2: Rank Optimization Through Amazon PPC
– Identify and track top keywords with high sales & their respective page rank
– Improve the search rank of keywords by deploying strategies based on their page position
– Campaign Bidding Strategies (Use Dynamic Bids – Up & Down, & Dynamic Bids – Down Only)

Tip 3: Target Alternative/Indirect Keywords
– Identify buyer search solutions & target these keywords through Amazon Sponsored Products
– Analyze competitor listings & scout the reviews
– Target popular keyword variations & long-tail search queries
– Thoroughly research the product & audience pain points
– Run these campaigns over & above the regular campaigns
– Targeting Amazon Buyer Keywords

#AmazonDynamicBidding #AmazonPPC #AmazonPPCStrategies

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